Loyalty Lab's latest release offers customer relationship management features for firms selling non-physical products
San Francisco January 25, 2006 Consumer loyalty and customer management specialist Loyalty Lab has unveiled its Winter 2006 Release, an expansion of its flagship Customer Relationship Manager Suite with new features to meet the needs of services companies.
Loyalty Lab also announced it has signed on eight new clients since the last release in September.
The new CRM Suite for Services is directed at companies whose customers purchase subscriptions, memberships, event tickets or other non-physical products. Features in the CRM Suite for Services include segmentation tools and reports specific for those businesses.
The Winter 2006 Release also includes a series of updates for all marketers using the platform for loyalty and best customer programs, including:
The new clients that have signed on to use the Loyalty Lab platform for loyalty, e-mail marketing and customer relationship management since the Fall 2005 Release in September include Catalyst/Trek Bicycle Corp., Montana Legend Natural Angus Beef and buySAFE.
Additional Articles of Interest
As Motorola leverages information technology to build an extended cyber-enterprise encompassing its supply chain partners and customers, Chief Information Security Officer Bill Boni is helping the company address the risks inherent in sharing information outside the four walls. Read more in "Risky Business," in the June/July 2003 issue of iSource Business (now Supply & Demand Chain Executive).
When propane company Blue Rhino says it's serious about automating inventory procurement and ordering processes, that's not just a lot of hot air. Read "Taking Business Process Automation by the Horns," a Best Practices article in the October/November 2005 issue of Supply and Demand Chain Executive.
Visibility and product quality are key to maintaining a competitive edge in the market. So how can a company successfully achieve those objectives while also outsourcing its manufacturing? Read "Quality Management in Outsourced Manufacturing," an SDCExec.com In Depth exclusive.
San Francisco January 25, 2006 Consumer loyalty and customer management specialist Loyalty Lab has unveiled its Winter 2006 Release, an expansion of its flagship Customer Relationship Manager Suite with new features to meet the needs of services companies.
Loyalty Lab also announced it has signed on eight new clients since the last release in September.
The new CRM Suite for Services is directed at companies whose customers purchase subscriptions, memberships, event tickets or other non-physical products. Features in the CRM Suite for Services include segmentation tools and reports specific for those businesses.
The Winter 2006 Release also includes a series of updates for all marketers using the platform for loyalty and best customer programs, including:
- RSS offers individual RSS channels with targeted offers
- Self-service support e-mail self-management of support e-mail content and design
- Self-service rewards management self-management of rewards content and display
- Redesigned user interface
- Improved single sign-on
The new clients that have signed on to use the Loyalty Lab platform for loyalty, e-mail marketing and customer relationship management since the Fall 2005 Release in September include Catalyst/Trek Bicycle Corp., Montana Legend Natural Angus Beef and buySAFE.
Additional Articles of Interest
As Motorola leverages information technology to build an extended cyber-enterprise encompassing its supply chain partners and customers, Chief Information Security Officer Bill Boni is helping the company address the risks inherent in sharing information outside the four walls. Read more in "Risky Business," in the June/July 2003 issue of iSource Business (now Supply & Demand Chain Executive).
When propane company Blue Rhino says it's serious about automating inventory procurement and ordering processes, that's not just a lot of hot air. Read "Taking Business Process Automation by the Horns," a Best Practices article in the October/November 2005 issue of Supply and Demand Chain Executive.
Visibility and product quality are key to maintaining a competitive edge in the market. So how can a company successfully achieve those objectives while also outsourcing its manufacturing? Read "Quality Management in Outsourced Manufacturing," an SDCExec.com In Depth exclusive.
- More articles about Loyalty Lab.
