Saddle Creek Manages Fulfillment Services for ipsy

Online beauty retailer uses logistics company to address ecommerce needs

Lakeland, Fla.Oct. 4, 2012—Saddle Creek Logistics Services now manages fulfillment services for only beauty site ipsy (formerly known as myglam), based in San Mateo, Calif.

“Saddle Creek’s expertise in ecommerce fulfillment, effective systems integration and proven scalability made them a natural choice for our fulfillment needs,” said Robert Escobar, Head of Operations, ipsy. “Our company is poised for rapid expansion over the next 12 to 18 months, and Saddle Creek is the right partner to help us accommodate this growth while ensuring a quality experience for our customers.”

In July, Saddle Creek began fulfilling orders for ipsy’s subscription program which involves monthly continuity shipments of health-and-beauty sample products to subscribers. The 3PL assembles curated bags containing product samples (for example, of lipsticks, nail polish an eyeliner) and provides packaging services such as rainbow-pack assembly and labeling from its facility in Charlotte, N.C.

“We look forward to supporting ipsy as the company expands its brand in the online marketplace,” said Perry Belcastro, Vice President, Fulfillment Services, Saddle Creek. “With our broad range of capabilities, experienced associates, and network of facilities nationwide, we’re well positioned to handle ipsy’s fulfillment needs today and in the future.”