Redwood City, CA July 9, 2001 Sell-side software provider Comergent Technologies today announced that it will work with e-marketplace platform company Commerce One to enable supplier-buyer connections.
Under the new arrangement, suppliers and their channel partners will be able to use Comergent's Distributed e-Commerce System to connect to buyers via Commerce One's MarketSite e-marketplace platform.
Comergent will provide interactive selling, marketing and order management capabilities that it says will enable suppliers to get more out of Commerce One e-marketplaces, including better control over their products and brands and more visibility into buyers' preferences. Suppliers will also be able to deliver targeted marketing messages during the progression of a sale.
The new arrangement will allow buyers to access "a guided selling process" that will deliver them to the right products, Comergent says.
"Collaboration between buy-side and sell-side systems is quickly becoming an important factor and one that shows strong promise to provide valuable return on investment," said Gene Alvarez, program director for electronic business strategies at technology consulting firm META Group. "Customers will greatly benefit from this trend as it will allow them to leverage their Net market system investments, such as e-marketplaces, while gaining visibility into the product information, pricing and availability that many times only manufacturers can provide."
"We believe that enabling suppliers to connect to Commerce One-powered e-marketplaces through the Comergent system will help create greater business efficiencies for companies seeking to move their businesses onto the Internet," said Stan Scardino, vice president of strategic alliances for Commerce One.