Sporty Supply Chain

Efinity to power sporting goods industry supply chain solution

ALISO VIEJO, CA  January 3, 2001  Sporteum, a supply chain solution provider for the Sporting Goods Associations, has selected Efinity as their infrastructure provider for supply chain collaboration. Efinity, a provider of supply-Web information management (SWiM) solutions for manufacturers and their trading partners, will provide Sporteum customers with Web-based order management, inventory visibility, vendor-managed inventory and forecasting functionality.

There is an excellent fit between Efinity and Sporteum, said Chris Smith, president and CEO of Efinity. Both companies are dedicated to increasing efficiency and promoting the best practices throughout our customer's organizations.

Delivered through Sporteum to the sporting goods industry, Efinity's SWiM solutions hope to offer users the ability to visualize and collaborate on forecast, inventory and order information. Efinity naturally extends internal business systems, enabling entire communities of organizations to privately share and take action on key supply-chain information.

Together, Efinity and Sporteum create tremendous value for companies in the sporting goods industry, said Mark Levy, director of Product Marketing for Efinity. SWiM's unique architecture enables Efinity to deliver solutions to Sporteum's customers with unparalleled speed  accelerating the benefits of improved supply chain performance for all parties.

Sporteum will begin offering the Efinity solution as part of their latest release, scheduled January 21st, 2001.