Garmont Eyes Sales Order Management Summit

Outdoor apparel producer taps CenterStone for solution to give specialty retailers online access to three brands

Outdoor apparel producer taps CenterStone for solution to give specialty retailers online access to three brands

Denver, CO — April 22, 2005 — Ski and outdoor apparel producer Garmont North America has tapped an online sales order management software application from CenterStone Technologies to help manage three of its brands.

Based in Williston, Vt., Garmont North America specializes in footwear and gear for ski mountaineering, alpine free-riding, telemark and backcountry skiing, as well as mountaineering, backpacking and hiking gear.

The company is set to use CenterStone's Web-based sales order management software for its Garmont boots, Bridgedale socks and Icebug footwear brands.

Providing Customer Access Points

"One of Garmont's key business values is to be easy for our customers to do business with us," said Bill Hill, chief financial officer of Garmont. "We believe that it is important to be able to provide our customers as many access points to our product as possible. B2B e-commerce solutions are an integral part of that."

Hill said that CenterStone's solution would allow Garmont to provide 24/7 access to product information, inventory availability and ordering capabilities for its specialty retailers.

"Garmont will be leveraging CenterStone's experience with a host of other clients, and it will be particularly valuable for Garmont footwear and Bridgedale socks to be showcased alongside such well-known brands as The North Face, Pearl Izumi, Marmot, Helly Hansen and others," Hill said.

Hill added that the "vertical trade show" environment that is offered through the CenterStone solution will make it that much easier for Garmont's customers — the specialty retailers — to do business with the company.

Reaching Specialty Retailers

Garmont intends to be "live" on the CenterStone solution at the summer Outdoor Retailer show.

Tom Detmer, president and CEO of CenterStone Technologies, said that Garmont's decision to provide the CenterStone's solution to its sales reps and specialty dealers will allow them to take advantage of the thousands of specialty retailers already using CenterStone's sales order management solution.

"Dealers and sales reps have been very quick to adopt the CenterStone solution, and we expect that Garmont's choice of CenterStone will have a significant, positive impact on their business," Detmer said. "Currently more than 8,000 retailers have access to our on-line solution, and this extensive dealer base should be a great benefit to Bill Hill and his team as they continue to grow the Garmont business."

Additional Articles of Interest

The focus in the retail sector has shifted from managing the movement of goods to managing the information about goods. Read more in "Ramping Up the Retail Supply Chain," in the February/March 2005 issue of Supply & Demand Chain Executive.

For more information on demand planning and forecasting, see the analyst articles in the April/May 2004 and February/March 2005 issues of Supply & Demand Chain Executive.