Customizing Content at Corporate Express

Office supplies giant uses Trigo solution to provide customer-specific product information

Brisbane, CA  September 27, 2001  Corporate Express is moving to enhance its ability to deliver customized product information through its clients' various online purchasing systems, as well as its own e-commerce platforms.

Contending with its sell-side e-commerce sites and 30-plus buy-side e-procurement sites used by hundreds of its customers, Corporate Express has turned to software provider Trigo Technologies for a solution to manage content for its multiple sales channels.

Trigo Enterprise enables manufacturers and distributors to manage a large number of online customer relationships and to deliver customized product information to their customers across multiple online systems.

"The Trigo Enterprise solution will enable us to efficiently deliver more product information tailored to our customers' requirements and e-procurement systems," said Robert King, president and CEO of Corporate Express.

The Trigo solution gathers product information on about 70,000 stock keeping units (SKUs) from across the enterprise and organizes it into a single repository. It then delivers published content to various destinations, including Corporate Express' own sell-side Web site (called e-Way), a variety of internal systems and more than 30 e-procurement and other buy-side platforms reaching hundreds of customers.

Corporate Express had previously been doing this sort of customization using internally developed tools, but the Trigo implementation will allow the office supplier to further scale its online business. In addition, automation lowers the costs associated with managing the content while allowing Corporate Express to publish and deliver product information to customers with increasing frequency.

"Our decision to use Trigo was based on our commitment to exceed our customers' e-procurement objectives," King said. "This relationship is key to our ongoing strategy of providing leading-edge technologies that will enhance productivity and reduce the time and costs associated with delivering office and computer products and services."

Trigo says it will be able to support Corporate Express' recently announced strategic initiative to use the webMethods integration platform to provide a connected infrastructure across its enterprise thanks to Trigo's own collaboration with webMethods. Trigo says it can leverage Corporate Express' investment in webMethods integration software to extract data from multiple sources inside Corporate Express and from its business partners. The integration of webMethods' solution with Trigo Enterprise allows Corporate Express to deliver personalized product information to its customers.

Trigo's other clients include another major supplier of office supplies, Staples, as well as Moore Document Solutions, the U.S.-based division of Toronto forms and print services company Moore Corp.