Retailers Leverage Brick-and-Mortar in an Amazon World

Today’s retailers must focus on the ease of purchase, speed of delivery and overall customer experience to remain competitive in the e-commerce landscape of tomorrow.

Target has made significant investments in fulfillment options that revolve around its stores, including curb side delivery.
Target has made significant investments in fulfillment options that revolve around its stores, including curb side delivery.
Target

Amazon reached a major milestone in September, becoming the second U.S. company to reach a valuation of $1 trillion. While the e-commerce giant continues to influence the retail industry’s every move, traditional retailers are flipping the script by leveraging their brick-and-mortar locations to offer new fulfillment options and a personalized customer experience.

Log in to view the full article
Latest