Rapid expansion in Chinese market prompts Thai conglomerate to select Jesta I.S. apps to manage retail operations
Shanghai, China — November 2, 2004 — Multi-billion dollar Chinese conglomerate Charoen Pokhand Group has selected a merchandizing solution from Jesta I.S. to manage its Lotus Supercenter retail operations across China as the company eyes rapid expansion in this market.
Based in Bangkok, 83-year-old Charoen Pokphand Group is a $15 billion concern with investments in the agribusiness and food industries, retail and distribution services, and telecommunications and multimedia services. The CP Group owns and operates 28 Lotus Supercenters in China and plans to have a total of 120 within the next two years.
With these aggressive growth plans, the company tapped Jesta I.S.' Vision Merchandising to manage retail operations at the stores. According to Jesta I.S., the Vision Merchandising solution will power Lotus's future growth, optimize inventory and performance to enable existing and new super centers to efficiently manage inventory.
The supercenters will be able to improve product flow through their supply chain by allocating goods to the appropriate stores based on each location's sales demographic and replenishment needs, Jesta I.S. said. Vision Merchandising features include sales audit, style control, merchandising control, purchase order management, distribution, price change, stock replenishment, transfer, stock optimization, physical inventory and stock ledger.
"We chose to implement Jesta I.S.'s solution based on its scalability," said Triumph Tsay, senior executive vice president of the CP Group. "We are confident that it will aid us in making timely decisions based on accurate, up-to-date information, which is critical to our business's profitability."
For more information on the challenges and opportunities presented by increasingly global supply chains, see the special in-depth report in the August/September 2004 issue of Supply & Demand Chain Executive, which includes the following articles:
Shanghai, China — November 2, 2004 — Multi-billion dollar Chinese conglomerate Charoen Pokhand Group has selected a merchandizing solution from Jesta I.S. to manage its Lotus Supercenter retail operations across China as the company eyes rapid expansion in this market.
Based in Bangkok, 83-year-old Charoen Pokphand Group is a $15 billion concern with investments in the agribusiness and food industries, retail and distribution services, and telecommunications and multimedia services. The CP Group owns and operates 28 Lotus Supercenters in China and plans to have a total of 120 within the next two years.
With these aggressive growth plans, the company tapped Jesta I.S.' Vision Merchandising to manage retail operations at the stores. According to Jesta I.S., the Vision Merchandising solution will power Lotus's future growth, optimize inventory and performance to enable existing and new super centers to efficiently manage inventory.
The supercenters will be able to improve product flow through their supply chain by allocating goods to the appropriate stores based on each location's sales demographic and replenishment needs, Jesta I.S. said. Vision Merchandising features include sales audit, style control, merchandising control, purchase order management, distribution, price change, stock replenishment, transfer, stock optimization, physical inventory and stock ledger.
"We chose to implement Jesta I.S.'s solution based on its scalability," said Triumph Tsay, senior executive vice president of the CP Group. "We are confident that it will aid us in making timely decisions based on accurate, up-to-date information, which is critical to our business's profitability."
For more information on the challenges and opportunities presented by increasingly global supply chains, see the special in-depth report in the August/September 2004 issue of Supply & Demand Chain Executive, which includes the following articles:
- Making Global Supply Chains Work Supply and demand chain practitioners take on the challenges and opportunities of world marketplace.
- The Hidden Costs of a Global Supply & Demand Chain - Veteran industry observers warn of potential hidden costs of offshoring.
- Mastering the Complexity Challenge in the Global Supply Chain - While many companies are acting globally, they are still thinking locally.
- Ensuring Security of Supply in the Lean Supply Chain - Balancing the demands of security with the requirements of today's lean supply chains
- The World Is Enough - Making the global high-tech supply chain more accessible.
