Envoy AI launched Ellie Workforce, an operating system for autonomous freight execution that transforms AI from a set of point tools into a workforce capable of executing operational work at enterprise scale.
From sourcing and engaging carriers to negotiating rates, verifying compliance, collecting documents, coordinating communications, and monitoring shipment progress, Ellie manages day-to-day execution while escalating exceptions that require human judgment.
“Every generation of business creates a new leadership discipline,” says Robert Nathan, CEO and co-founder of Envoy AI. Nathan’s experience spans freight brokerage, transportation technology, and investments across the logistics ecosystem. “The next one is learning how to lead machines. Ellie Workforce is built for that shift. It performs the work, and your best operators direct it. The teams that learn this first won't just be more efficient. They'll be running operations their competitors can't match.”
"Since deploying Ellie, we’ve unlocked a new level of scale without increasing our headcount,” says Michael Cherney, co-founder and CEO of Cooler Logistics. “Even as the market tightens, Ellie empowers our team to book loads faster by handling the heavy lifting of carrier sales. Our reps can stop managing the 'busy work' and start focusing on execution."
Key takeaways:
· Built directly into the browser, Ellie Workforce integrates with transportation management systems (TMS), email, load boards, carrier networks, and compliance platforms so teams can work within their existing workflows.
· The platform is powered by Envoy AI's Transportation Observability and Action System (TOAS), which continuously builds operational context and coordinates actions across connected systems.
· Ellie Verified: Carrier verification and fraud prevention embedded directly into freight workflows through integrations with Highway and MyCarrierPortal.
· Carrier Match: AI-powered carrier outreach and scoring that identifies, engages, and ranks the best-fit carriers for each shipment.
● Adaptive Rate Negotiation Intelligence: Configurable negotiation strategies and pricing guardrails designed to improve carrier coverage while protecting margins.
· Ellie TrustFlow: Real-time controls that govern how AI engages carriers based on strategic relationships, lane preferences, and business rules.
· Ellie Pulse: Shipment tracking and exception monitoring that keeps freight teams informed with real-time visibility and proactive updates throughout transit.
· Browser-Native Operational Intelligence: Carrier insights, verification status, workflow prioritization, and productivity analytics surfaced directly within existing workflows.
· Virtual Teammate Capabilities: Autonomous carrier outreach, inbound communication management, document collection, and shipment follow-through.
