Associated Wholesale Grocers and Takeoff Technologies Announce E-Commerce Partnership to Build Micro-Fulfillment Centers

Micro-fulfillment centers combine proximity to the end-shopper with the automation capabilities of a large warehouse – two major competitive advantages for grocery retailers who are looking to go online.

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Associated Wholesale Grocers has signed on as a strategic retail partner with Takeoff Technologies.

Takeoff’s micro-fulfillment centers are miniature, automated warehouses that use robots to fulfill online orders. Micro-fulfillment centers are small enough to fit inside the back of existing stores or operate as stand-alone facilities, and typically hold anywhere from 12,000 to 20,000 of the most popular products. They combine proximity to the end-shopper with the automation capabilities of a large warehouse – two major competitive advantages for grocery retailers who are looking to go online. 

“AWG has been exploring emerging technologies to address the ever-changing retail landscape,” said Jeff Pedersen, EVP, chief sales and support officer for AWG. “The partnership between AWG and Takeoff Technologies represents a significant opportunity for AWG and its members to profitably grow online sales.  AWG’s mission is to provide its member-retailers all the tools, products, and services they need to compete favorably in all markets served, all at the lowest possible cost. This strategic partnership allows our members to stay ahead of the competition with a profitable expansion strategy and enhance customer convenience.” 

According to research by Takeoff Technologies, micro-fulfillment centers increase productivity by up to ten times through improved speed, accuracy, and efficiency. By providing real-time information about inventory, robotic fulfillment can greatly reduce or even eliminate product substitutions.

“We are thrilled to be partnering with AWG, one of the top grocery cooperatives in the country,” said José V. Aguerrevere, co-founder and chief executive officer of Takeoff. “Our hyperlocal, automated approach will strengthen their online offerings, and pass the value along to their members.”

“Takeoff’s efficiency allows for increased speed and accuracy, without adding fees and premiums. It’s a win-win for grocers and shoppers,” added Max Pedró, co-founder and president of Takeoff.

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