Game Plan, a B2B e-commerce forum

November 4, 2014
November 5, 2014

Game Plan is the only conference designed specifically for brands, manufacturers and distributors looking to define a successful e-commerce strategy for the evolving B2B customer. Companies like RadioShack, GE and Johnson & Johnson will discuss how they evolved to survive a digital transformation. Event speakers include leading e-commerce executives, such as:

  • Andy Hoar, principal analyst at Forrester Research
  • Bob Barr, managing director of Accenture Interactive
  • Suresh Vittal, vice president of marketing strategy at Adobe
  • Erik Brynjolfsson, professor of management at MIT
  • Robert Howl, eCommerce manager at Aviall, a Boeing company

 

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