The MonarchFx Alliance: A Collaborative Business Model for E-Commerce Logistics

The alliance offers e-commerce retailers lower costs and quicker delivery than any one company can achieve on its own.

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The first 10 months of 2016 were spent laying the foundation for the go-live of The MonarchFx Alliance. The journey began from a desire, in 2010, in response to the Great Recession, to further enhance the adaptability of supply chains into the creation of a whole new collaborative business model for e-commerce logistics.

The MonarchFx Alliance is a combination of sellers and providers of supply chain technology, third-party logistics, final delivery, material handling integration and real estate services that wants to reinvent e-commerce logistics in the United States. This is the coming together of supply chain and logistics companies with sellers of products to form an e-commerce logistics ecosystem that is new, smart and innovative.

The MonarchFx Alliance offers e-commerce retailers and brands lower costs and quicker final delivery than any single company can achieve on its own. It provides a lifeline to organizations that want to continue to control their brand, while offering reasonably priced same-day, next-day and two-day delivery throughout the United States. This is achieved with access to local automated fulfillment networks and local/regional final delivery services.

The MonarchFx Alliance does not replace a seller’s logistics ecosystem; rather, it complements the seller’s logistics ecosystem. The vision is to be the preferred direct-to-consumer logistics provider, operating with the lowest cost, while delivering the highest levels of customer service and providing superior value for sellers. The mission is to create, build and manage a substantial e-commerce logistics ecosystem that establishes alliance members to become the preferred direct-to-consumer logistics solution in the United States.

The following is what allows for the success of the MonarchFx Alliance:

  • The economies of scale resulting from multi-tenant integrated fulfillment operations.
  • The justification of automated material handling systems in localized facilities due to the volume in each facility.
  • The reduction in final delivery distance due to multiple local fulfillment operations.
  • The economies of scale resulting from combining the deliveries of multiple sellers.
  • The leveraging of technology to optimize inventory allocation.

Through the leadership of Dr. James A. Tompkins, chairman, the MonarchFx Alliance is dedicated to helping executives grasp the implications of how e-commerce and the digital economy are changing business models. The MonarchFX Alliance is here to help businesses become more agile and profitable together.