Redwood Logistics launched Redwood Advisory, a supply chain advisory and consulting practice formed through Redwood’s acquisition of JBF Consulting.
Redwood Advisory helps shippers decide what to change in their strategy, operating model, technology and data, then aligns with them to make the change work.
Redwood’s technology delivery teams, managed operations and RedwoodConnect -- Redwood’s digital supply chain integration platform -- sit in between, so a shipper can move from strategy to execution without handing the plan to a new team.
“Building an advisory team from scratch would have taken us years. JBF brings significant experience building trust with shippers navigating their most critical logistics and technology decisions,” says Erin Breen, chief growth officer, Redwood. “We spent two years getting this right. Our customers kept asking us to get involved before a TMS selection or an AI program was locked in. Now we can do that with a team that has been doing this work for two decades.”
Redwood Advisory delivers:
● Logistics health assessments and supply chain strategy
● Future-state operating model, organizational design, and process design
● TMS, WMS, GTM, and broader logistics technology strategy and selection
● AI readiness, use-case prioritization and value design
● Data readiness, governance and integration foundations
● Transformation leadership and implementation guidance
● Adoption, continuous improvement and value realization
Key takeaways:
· Redwood Advisory will use Redwood’s AI Readiness Scorecard, which benchmarks organizations on organizational structure, data foundation, technology architecture, and change management and governance, to help shippers find high-value use cases and build a practical path to measurable adoption.
· Redwood Advisory will keep JBF’s vendor-agnostic approach ensuring recommendations are based on what fits each shipper’s network, including the systems and partners the shipper already runs.
