Cole Haan Japan Completes Global Implementation of Merchandising Solution

Deploys Jesta's Vision Merchandising application to enable parent company to manage its global operations locally

Deploys Jesta's Vision Merchandising application to enable parent company to manage its global operations locally

New York — April 12, 2006 — Apparel retailer Cole Haan Japan has implemented a merchandising solution from Jesta I.S. as part of a global implementation that parent company Cole Haan has undertaken to integrate, share and streamline business processes internationally.

The wholly owned Japanese subsidiary of Cole Haan has implemented Jesta's Vision Merchandising solution, a Web-based application that has been rolled-out for all of Cole Haan Japan's retail stores.

The global implementation of Vision Merchandising will enable the parent company to monitor the performance of its subsidiary in its reporting currency, while Cole Haan Japan reports in its local currency.

Prior to implementing Vision Merchandising, Cole Haan Japan was relying on disparate systems. With Vision Merchandising, allocators now have access to sales history and a single view of inventory across the chain, enabling them to make informed decisions. The solution also provides users with markdown management, promotional pricing and events functionality, as well as exception-based analysis.

"With the roll-out of Vision Merchandising in Japan, we are confident that our stores will be more profitable, our staff will have the tools to be more productive and more confident in their decisions, and we expect customer satisfaction levels to increase," said John Barron, chief financial officer for Cole Haan.

Barron added that Vision Merchandising provides a single view of all data and is tightly integrated with the company's financials and warehousing system. "With our new infrastructure, Cole Haan can closely monitor its cost of goods sold and have better control over its bottom line," he concluded.

Cole Haan, a wholly owned subsidiary of Nike, offers men's and women's luxury footwear, handbags, accessories and outerwear. Cole Haan has its headquarters in Yarmouth, Maine, and its Japan headquarters in Tokyo.

Jesta's other customers in the apparel market include Perry Ellis International, Town Shoes Limited, UNIONBAY, Haggar Clothing and Maidenform, among others.


Additional Articles of Interest

— Continued pressures to reduce costs and improve spending visibility and control are fueling a strategic sourcing revolution among midsize enterprises. Read more in "The Analyst Corner: Sourcing," in the February/March 2006 issue of Supply & Demand Chain Executive.

— Capturing the sourcing savings in a low-cost manufacturing strategy means weighing the risks and understanding total cost. Read more in "Supply Base Localization: A Different Look at Low-cost Country Sourcing," in the February/March 2006 issue of Supply & Demand Chain Executive.


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