Toys R Us Lowers Free Shipping Limit for Online Orders

Retailers continue to outdo each other with delivery deals before the holiday shopping season

Reuters

ChicagoSept. 14, 2015—U.S. retailer Toys R Us said that it has lowered its free shipping minimum for online orders, as retailers continue to outdo each other with delivery deals before the holiday shopping season.

The world's largest dedicated toy retailer said it will lower the minimum required for free shipping of online orders from $49 to $19.

In May, the world's largest retailer Wal-Mart Stores Inc. said it planned to test a new unlimited online shipping service this year for $50 annually, a move aimed at Amazon.com Inc.'s $99 yearly Prime shipping service.

Within days, Amazon announced it will offer limited free same-day delivery under Prime.

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