Keychain unveils its core product, an AI-powered platform that redefines how brands identify, select and manage manufacturer partners. By categorizing thousands of specific processes and capabilities for over 10,000 manufacturers, Keychain gives brands and retailers the ability to quickly execute on incredibly specific searches for their latest product lines across over one million SKUs.
“We’ve spoken to hundreds of brands and retailers across the country–they all say that their biggest problem is finding the right manufacturing partners,” says Oisin Hanrahan, co-founder and CEO of Keychain. “We’re digitizing what has historically been an analog process by removing the complexities that stand between retailers, brands, and CPG manufacturers. There’s a massive inefficiency in how retailers and manufacturers interact, and the implications can be traced all the way down to every consumer's grocery bill.”
Key Takeaways:
- For brands and retailers, Keychain’s new platform allows them to search for any product they’d like to sell into a search bar, immediately pulling up hundreds of product varieties, along with every manufacturer that can produce them.
- For manufacturers, the platform opens up new streams of revenue by matching their capabilities with Keychain’s database of over a million products, instantly showing them additional, in-demand products that they produce on behalf of brands and retailers.
- Keychain’s launch includes over $100 million of exclusive manufacturing capacity available for brands and retailers across over 40 product categories.
- Keychain allows brands and retailers to view and reserve the availability and pricing of manufacturing line times, with over 10,000 co-packers and branded manufacturers in its network.
