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Is There Such A Thing As Too Much Technology?

Apr 10, 2013

JCPenney's learned a hard lesson when CEO, Ron Johnson, tried to install mobile in-store checkout devices before customers were quite ready to use them. Total sales were down in 2012 by 28%. The investment in mobile technology cost the retail chain enormously and the gamble in this case, did not pay off. To read more, click HERE. 

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