Amazon Triggers Race to Automate Retail Stores

Motivated not only by Amazon’s recent experiment into brick-and-mortar, the world's top retailers also hope to shave labor costs and minimize shoppers’ frustrations, like waiting for cashiers.

The New York Times
Amazon Go In Seattle, December 2016

A global race to automate stores is underway among several of the world’s top retailers and small tech start-ups, reports The New York Times. Motivated not only by Amazon’s recent experiment into brick-and-mortar, they are also hoping to shave labor costs and minimize shoppers’ frustrations, like waiting for cashiers.

Amazon Go, the e-commerce giant’s experimental convenience store in downtown Seattle, has replaced cashiers with sensors and artificial intelligence.

Companies are also testing robots that help keep shelves stocked, as well as apps that let shoppers ring up items with a smartphone. High-tech systems like the one used by Amazon Go completely automate the checkout process. China, which has its own ambitious e-commerce companies, is emerging as an especially fertile place for these retail experiments.

These new technologies if successful could add further uncertainty to the retail workforce, which has seen significant changes with the growth of online shopping. An analysis last year by the World Economic Forum said 30 to 50 percent of the world’s retail jobs could be at risk once technologies like automated checkout were fully embraced.

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