Bob Barr

Bob Barr
Bob Barr

Bob Barr is managing director and global B2B commerce lead at Accenture Interactive.

More from Bob Barr
Bob Barr
Taking an Endless Aisle Approach to Business-to-Business e-Commerce
68 percent of business-to-business buyers purchase goods online and the market is expected to grow 7.7 percent per year.
July 12, 2016
Bob Barr
How to Drive Digital Transformation of the Business-to-Business Supply Chain
More than half of procurement leaders bypass suppliers' websites in favor of purchasing from indirect sources
July 6, 2015