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Jess Stephens
Jess Stephens is chief marketing officer at SmartFocus.
More from Jess Stephens
Warehousing
Staying Relevant to Consumers as a Retailer in the Digital World
Virtual beacons enable context-aware, in-the-moment marketing tailored to each customer based on unique data
Warehousing
Did You Capitalize on Last-Minute Christmas Marketing via Mobile?
If you didn’t, you missed out—understanding the mobile user experience is essential to maximize a Christmas campaign’s effectiveness