Kahoot! releases new research insights for how companies can improve employee retention of their frontline workforce in warehousing and logistics. This workforce powers the supply chain of many industries including e-commerce, healthcare, hospitality, retail and facilities management. However, during the past few years of supply chain disruptions and talent shortages, it’s gotten harder for the logistics industry to attract and retain frontline workers and managers.
“As the nature of hourly work evolves, it's imperative for companies to invest in the proper training and upskilling of hourly frontline employees, the backbone of industry operations. Overlooking their career advancement is not only a missed opportunity for the supply chain but also for the broader economy,” says James Micklethwait, VP, Kahoot! at Work. “Without adequate advancement opportunities, employees may feel disillusioned and disengaged - and ultimately leave. Frontline managers, a substantial workforce segment, wield influential leadership roles, shaping the overall success or challenges faced by the frontline workforce."
Key Takeaways:
- The Kahoot! survey data reveals how companies in the e-commerce, healthcare, hospitality, retail and facilities management industry can boost retention by investing in their frontline workforce with better skills training for long-term career growth.
- The Kahoot! Workplace Culture Report’s survey found that both these frontline supervisors and workers are highly curious and energized to learn new skills. Seventy-one percent of workers show high motivation for continuous learning at work, with an impressive 86% of logistics and warehouse managers sharing the same level of enthusiasm for ongoing professional development.
- Here are a few ways frontline managers are currently taking initiative to upskill and expand their knowledge on their own time:
- 37% of managers are proactively reading books and articles
- 29% have taken on side projects or freelance gigs to hone their career skills
- 26% are proactively enrolling in career-related online courses and workshops
- 29% have tried new software or tech
- 18% are watching TED talks to learn and get inspired
The Kahoot! survey also found that better career guidance and training can deliver big ROI in terms of lower employee turnover and better retention. The survey asked logistics and warehouse managers how long they would be willing to stay with their current company if the employer would provide better career guidance and training.
- 73% of managers would be willing to stay at their company for at least six years if the company provided more career guidance and training
- 57% would be willing to stay for 10 years or more
