Many people feel that the world has changed as a result of the events that took place on September 11, 2001; that we need to rethink our concepts of continuity and crisis management. Today we cannot merely think about what can be planned or plan for the unthinkable, but we must learn to think about that which cannot be planned.
Market research indicates that only a small portion (5 percent) of businesses today have a viable plan, but virtually 100 percent now realize they are at risk. Seizing the initiative and getting involved in all the phases of crisis management can mitigate or prevent major losses. Just being able to identify the legal pitfalls for the organization by conducting a crisis management audit can have positive results.
About the Author: Geary W. Sikich is the author of It Can't Happen Here: All Hazards Crisis Management Planning. Sikich, founder and a principal with Logical Management Systems, Corp. (www.logicalmanagement.com), based in Munster, Ind., consults on a regular basis with companies worldwide on business-continuity and crisis management issues.
References and Endnotes:
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Perera, Valerie C. and Sikich, Geary W., Controlling Crisis Will Determine Corporate Survival. The Corporate Lawyer, Illinois State Bar Association, November, 2002.
Sikich, Geary W., Managing Crisis at the Speed of Light. Disaster Recovery Journal Conference (1999).
Sikich, Geary W., Business Continuity & Crisis Management in the Internet/E-Business Era. Teltech (2000).
Sikich, Geary W., What is there to know about a crisis. John Liner Review, Volume 14, No. 4 (2001).
Sikich, Geary W., The World We Live in: Are You Prepared for Disaster? Crisis Communication Series, Placeware and ConferZone web-based conference series Part I, January 24, 2002.
Sikich, Geary W., September 11 Aftermath: Ten Things Your Organization Can Do Now. John Liner Review, Winter 2002, Volume 15, Number 4.
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