Essel Propack Enhances Supply Chain Capabilities, Customer Service

Packaging company to tap delivery, value methodology SCM provider

Los Angeles May 16, 2005 — Essel Propack, the world's largest laminated, seamless tube packaging company, said today it has selected Adexa's suite of supply chain and performance management solutions to increase the company's service delivery capabilities, while improving profitability and shareholder satisfaction.

"Being able to consistently deliver world-class customer service at an affordable cost is extremely important to Essel, its client base and all key stakeholders," said Ashok Goel, Essel Propack's vice chairman and managing director "Adexa has a documented track record of shortening lead-times and planning cycles, reducing supply chain costs and increasing on-time delivery performance, which will add value to our operations."

Beth Enslow, vice president of Enterprise Research at the Boston-based research firm Aberdeen Group, commented that Essel Propack's focus on driving financial value with integrated supply chain and corporate performance management is in step with today's best performing companies.

"Our benchmark research shows that best-in-class companies are implementing dynamic sales and operations planning processes with closed-loop supply chain management," Enslow said. "This enables them to orchestrate demand generation, inventory placement, and manufacturing and distribution operations to meet today's short lead times and product life cycles. By doing so, these companies significantly outperform their competition in gross margin, complete order fill rate, and customer retention."

Essel Propack seamless, laminated tubes are used in the cosmetics, personal care, toiletries and pharmaceutical sectors. All of its manufacturing facilities employ technology to ensure the highest levels of quality, asset utilization, customer service and returns to shareholders.

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