The Body Shop Boosts Growth with SAP
Skin and body care retailer to integrate enterprise management, point of sale operations SAP for Retail Industry solution
To help reduce the cost and increase the speed of new product development and introduction processes, The Body Shop will deploy mySAP Product Lifecycle Management. Drawing on integrated business intelligence capabilities to align product design to market analysis and customer demand, the solution will enable the company to manage each new product's life cycle from inception and production, through supplier collaboration, to the product launch and trade promotions management.
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