In A New Age of Supply Chain Uncertainty

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  • Which suppliers will be offline, and for how long? Do we even know which of our suppliers have facilities in the affected region?
  • Should we go to new suppliers — or non-authorized suppliers? Will the quake lead to increased instances of counterfeiting of electronic components?
  • Should we increase order quantities, or hoard, in the short term until the long-term impacts of the disaster became clearer? Will our competitors respond likewise, and will that surge in demand drive a margin-killing spike in prices for our entire industry?

The New Yorker

Supply & Demand Chain Executive

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