Gamo Outdoor USA Takes Aim at EDI Integration

The leading manufacturer of outdoor sporting goods targets a move to hosted EDI as part of a transition to SAP R/3


Gamo did go live with the ERP system at the start of last year, but it continued to use its old ERP system for EDI for a time after the R/3 launch. Each day, the project team would migrate whatever EDI they had done the previous day, using the old system, onto the new solution. The delay in switching to the hosted EDI solution had nothing to do with DiCentral, Rodriguez emphasizes. "It's just because of how complex the migration was."

Focusing on Other Priorities

Gamo launched with DiCentral by connecting with 13 trading partners. Currently Gamo connects with 17 different trading partners using DiCentral, with plans to add new trading partners to the network over time on a case-by-case basis.

Moving to the hosted solution, Rodriguez says, has been a significant boon for his IT staff. "In the past, we had to fix issues at our office and spend a lot time on fixing them. That wasn't what we wanted to be doing," he says. Now DiCentral takes the responsibility for responding to any issues that arise as part of its service to Gamo, so moving to the Web-based solution freed up Rodriguez's staff to work on different projects. "We can focus on our other priorities," he says.

Gamo also has been able to eliminate chargebacks that used to occur as a result of incorrect data being sent to trading partners. Mike Neadeau, DiCentral VP of sales, says that this is typical when a company moves to a SaaS EDI solution that offers a proven set of EDI maps through which multiple users access the retailer. "Since we are a SaaS model, many of our customers are utilizing the map sets we build to any given retailer for Purchase Order, Invoice, and Advance Ship Notice. When the next user connects through those same maps, they have been proven to work many times over; this 'proven quality' helps us provide cleaner data for both sides and eliminate mistakes.

"DiCentral's Web layer captures, and gives clear visibility, for all the transaction data exchanged with trading partners," Neadeau adds. "This allows the company to verify the accuracy of data or to provide information about the data to its partners."

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