Redesigning Fulfillment: A New Strategy for New Challenges

Do you have what it takes to act on new possibilities in evolving your supply chain forward?


Changing your internal processes and modernizing your business systems will illuminate current areas of greatest friction; and may create new opportunities for collaboration with your partners. Given your new ability to act on real-time information, you might want lot sizes to change to adjust your delivery schedules; or you might want to explore comingled transport arrangements. Once you have your own operation optimized, any efficiency you gain upstream or downstream provides you even more leverage than it would otherwise.

Will you evolve your supply chain?

The end-to-end supply chain can now become a single streamlined operation—unified by data across your operations and your customers and suppliers as well. Business models continue to evolve and change in response to new market dynamics and consumer-driven demands. These changes present the dawn of a new era for the operations or supply chain manager. Imagination and confidence to act on the possibilities that new technologies present are the key differentiators between those who will capitalize, and those who will not.

Mark Wheeler is Director, Supply Chain Solutions for Motorola Solutions Inc., Schaumburg, Ill.

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