The GTM space is a narrow vertical, and vendors within it offer impressive technology. Use these four pointers to select the vendor and the product that are right for you.
About the Author: Wayne Slossberg is vice president of QuestaWeb, Inc., a Westfield, N.J.–based provider of Web-based global trade and logistics management solutions. His knowledge of ERP, CRM, MRP, PLM and GTM applications has helped fuel the growth of numerous technology firms. He can be contacted at firstname.lastname@example.org. More information on QuestaWeb at www.questaweb.com.