Boston July 3, 2001 A study by Boston Research Group ranked AMR Research as number one among its competitors for the depth of its technology coverage.
AMR Research also ranked superior in coverage of B2B e-commerce, Internet-based procurement, supply chain management, public and private trading exchanges and industry-specific e-business.
The blind study, which was conducted by Boston Research Group, was based on interviews with 129 chief information officers (CIOs), vice presidents and managers of information technology. Firms included in the study were AMR Research, Forrester Research, Gartner Group and Meta Group.
Tony Friscia, president and CEO of AMR Research, attributed his firm's high ratings to its investments in specific areas of coverage. "Instead of trying to be all things to all people, our coverage consists of carefully chosen research and vertical market segments that we cover in a comprehensive and straightforward manner," Friscia said.
According to the study, CIOs currently rank information technology (IT) infrastructure, supply chain planning and execution, Internet-based procurement, enterprise resource planning (ERP) and B2B marketplaces among their most critical IT initiatives.
AMR says it addresses these components in its enterprise commerce management (ECM) blueprint, a set of guidelines for companies to plan, manage and maximize disparate investments in enterprise resource planning, e-procurement, customer relationship management (CRM), supply chain management (SCM) and other business applications.