Cindy Waxer

Cindy Waxer is a freelance writer.

CRM on Mid-Market Terms

CRM solutions used to cater to the big dogs that had pockets deep enough to implement these applications. Today's mid-market companies have found their voice, however, and they are demanding that software fit their needs when they want it and at rock-bottom prices and it's being delivered.

Moving to the Head of the Class

It doesn't take a rocket scientist, or even a college degree for that matter, to realize that inefficiency and time-consuming processes equal wasted efforts. One university smartened up and automated its procurement. They've been realizing a strong ROI ever since.

Turning Water Into Wine

What began as a simple plan at Emory University applying Web-based requisitioning tools to the desktops of employees swelled into a much bigger undertaking: a state of the art e-procurement system, expected to generate a $10 million