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BayRu Appoints New Chief Information Officer

ChicagoJuly 15, 2013—Online retailer BayRu LLC appointed Mike Sandler as Chief Information Officer. Sandler’s role at BayRu will focus on the growth of the company with the goal of doubling the software development team over the next 12 months.

“We continue to invest in our industry-leading operations and technology,” said Aaron Block, Chief Executive Officer, BayRu LLC. “Mike has developed some of Chicago’s best technology teams. He’s a proven leader and one of the top technologists in Chicago.”

Founder and Chief Operations Officer Gene German, who most recently led the BayRu technology team, will continue focusing on operations including exclusive shipping platform Dostami Express and recently announced Russian order fulfillment solution Rusify.com.

“BayRu is one of a few local, successful start-ups and I’ve watched the tech team help build a booming business,” said Sandler. “I’m thrilled to put my knowledge and experience to use and help the group continue to grow. This market is one of the most exciting in the world and we have huge ambitions. It’s a perfect fit for everyone involved.”

Sandler previously served in leadership roles at TMX Credit, Enova Financial and Orbitz.

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