Teradyne Division Aims to Streamline Configuration, Quoting and Ordering Processes

Hi-tech equipment provider bolstering its CRM system by adding BigMachines solution to reduce quote cycle times

Hi-tech equipment provider bolstering its CRM system by adding BigMachines solution to reduce quote cycle times

Chicago, IL  May 18, 2006  The Assembly Test Division (ATD) of Teradyne is set to use a solution from BigMachines to automate the company's entire inquiry-to-order sales processes with an eye toward reducing quote cycle times from as many as five days to less than one day.

A leader in electronics assembly test and inspection solutions, ATD will use BigMachines' Lean Front-End (LFE) platform. Specifically, the division will leverage the LFE Configuration, Pricing & Proposal (CPP) solution.

Currently ATD's front-end sales processes use disconnected tools and manual steps for quote generation. In addition, the company relies largely on employees' tribal knowledge and expertise for sales product selection and configuration. This often results in slower than desired customer response times.

With the deployment of BigMachines CPP, ATD is looking to eliminate these manual processes to generate timelier, more consistent and more customer-friendly proposals.

"ATD has a large network of sales representatives and channel partners," said Andrew Hutchison of the Teradyne Assembly Test Division. "By eliminating many of our current manual sales processes, ATD will not only deliver faster quotes, but we will also free up staff resources, allowing employees to focus on higher value-add activities."

Hutchison said that ATD selected BigMachines based on the out-of-the box capabilities in the solution provider's Web-based configuration and quoting software, which integrates with the company's Salesforce.com customer relationship management tool.

This integration will enable ATD to leverage its current CRM functionality provided by Salesforce.com to automatically populate opportunity values from the configuration and quoting process. Sales reps will no longer have to re-enter data in both a CRM and quoting tool.


Additional Articles of Interest

 What the year ahead holds for the purchasing card  and why you may want to give your p-card program another look. Read more in "The Net Best Thing: P-Card Update," in the February/March 2006 issue of Supply & Demand Chain Executive.

 Businesses today continue to look for ways to reduce their logistics costs, but in order to identify further costs savings, companies need to tap into new information. The answer? Benchmarking. Read more in "Freight Cost Benchmarking: The Final Procurement Level," in the February/March 2006 issue of Supply & Demand Chain Executive.


Latest