Bang & Olufsen Looks to Fine Tune Asian Supply Chain

Danish company brings in Hellmann to manage move into Chinese market; builds on success of project in U.S. market











Manufacturer to Market in U.S.










Additional Articles of Interest

The focus in the retail sector has shifted from managing the movement of goods to managing the information about goods. Read more in "Ramping Up the Retail Supply Chain," in the February/March 2005 issue of Supply & Demand Chain Executive.

For more information on transportation management systems, see the article "The Analyst Corner: Fulfillment & Logistics" in the October/November 2004 issue of Supply & Demand Chain Executive.



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