Trends
CPG and Retail Companies to Sell Products More Directly to Consumers in 2013
Retailers and consumer packaged goods (CPG) companies today continue to deal with new rules of consumer engagement as they seize opportunities from advanced technology and the digitally connected consumer, according to the 2013 Financial Performance Report by the Grocery Manufacturers Association ( GMA ) and PwC US .
“This report shows that in the midst of a challenging economy, the food, beverage and consumer products industry continues to show great resiliency,” said Pamela G. Bailey...
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- CPG and Retail Companies to Sell Products More Directly to Consumers in 2013
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