Shoot Out at the B2B Corral: Value-Added Net Markets

Many B2B Net markets have set up shop and hung out their e-shingle. But mastering and providing services such as fulfillment, returns and logistics means much more time and effort; so they're pulling on their boots and getting down to the hard job of...


[From iSource Business, December 2000] Out on the ranch a fancy dude is referred to as "all hat and no horse." Likewise, the Net is full of optimistic, would-be digital cowboys sporting ten-gallon e-marketplaces with little in the way of real horsepower to show for the effort. Complex proprietary e-markets can take up to a year to build, making much of the media hoohah a bit premature. If not lengthy ramp-ups, there's the issue of transaction volume