Supply & Demand Chain Executive
SDCE is the only magazine in our industry covering the entire global supply chain that focuses on ROI, professional development and change management, all in a solutions-based format. Our 54,585* C-level and line-of-business executive subscribers rely on our mission-critical editorial to solve their supply chain challenges.
Highest Number of Executives
With a qualified circulation of 54,585* subscribers, 63,612*** monthly website page views, and 51,285*** eNewslettter recipient of our twice weekly enewsletters include C-level executives, vice presidents and line-of-business leaders including those at Fortune 1000, Global 2000, midsize and small enterprises.** In fact, we reach the highest number of corporate executives of any supply chain magazine. These are the supply chain technology leaders that select solutions andservice providers and sign the checks- and these are your potential clients.
We deliver mission-critical editorial to executives actively searching for solutions to their supply chain challenges. Supply & Demand Chain Executive is the executive’s user manual for successful supply chain transformation. Our hard-hitting analyses, viewpoints and unbiased case studies steer executives and supply management professionals through the complicated world of supply chain enablement. And we are the only magazine and website in our industry covering the entire global supply chain that focuses on ROI, professional development and change management, all in a solutions-based format. Our readers rely on our mission-critical editorial to solve their supply chain challenges.
High-impact Marketing Channel
Advertising in Supply & Demand Chain Executive raises your profile with executive decision-makers and can be the first step on the road to a sale. Looking for leads? Trying to drive greater traffic to your Website? In a recent survey**, almost 50% of our readers said that an ad in Supply & Demand Chain Executive had prompted them to seek more information from the advertiser’s website. And, more than three quarters (85%) had requested information, discussed an ad with a colleague, bought or recommended the purchase from seeing the advertiser in the magazine. These are the leads that you need to start the sales process and close the deal. Opportunities include, but are not limited to, whitepapers, case studies, leadgeneration programs and advertising via our digital channels.
The Bottom Line
Since 2000, our readers have turned to us to gain a competitive advantage. Supply & Demand Chain Executive can be your competitive advantage in reaching these key executives. Supply & Demand Chain Executive offers advertisers the unique opportunity to get in front of senior decision-makers who are actively seeking solutions to enable their supply and demand chains –and who have the money to spend on these projects. Our unparalleled editorial is focused on giving these executives the information they need to ensure ROI on their investment in supply chain technologies. And our exclusive access to the Executive Suite ensures your ROI on advertising in Supply & Demand Chain Executive. There are numerous vehicles to help you reach thes high-powered decision makers. You can do it through our print magazines, our website, our newsletter, white papers, case studies, lead-generation programs, and more.
* June 2012 BPA Statement
** Source:SDCE Reader Survey, May 2012
*** Source: Publisher’s own Data